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Details Emerge About the Capistrano Push Polls

In our article about the flare-up at last night’s San Juan Capistrano City Council meeting, we referenced a “push poll” (or as Councilman Reeve called it, a “push-pull poll”) that seemed designed to influence the survey respondents more than it was designed to survey they feelings about the recall.  The correct term for it, by the way, is a “push poll.”  Here’s the wiki definition of push polling:

A push poll is an interactive marketing technique, most commonly employed during political campaigning, in which an individual or organization attempts to influence or alter the view of respondents under the guise of conducting a poll.

The San Juan Capistrano Patch has posted a summary of the survey call as recorded by San Juan Capistrano resident and CUSD trustee Jim Reardon.  This was our favorite paragraph of the article:

Surprisingly, one of the questions asked for Reardon’s impressions … about himself. Reardon is long affiliated with a group of residents critical of the council majority.

It must be surreal to be polled about your feelings about yourself!  More importantly, read the Patch article as it provides some important context to Reeve’s comments at last night’s City Council meeting.

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